Sunday 28 January 2007

You say "Sarsaparilla"

I was at SingTel's HQ (CommCenter) the other day and apart from the exclusive use of Ikea products to create a mock living room to market their new Mio product, the most notable feature was tucked away in the chiller at the Coffee/Muffin Bar where they were offering Sasparilla drinks.

My childhood favourite, it is nice to see is is marketed under an Old Style Sodas line. What was also interesting is what I know as Sasparilla is more often called Sarsaparilla. I always viewed it as a treat but apparently it's really good for you. I wonder if the McDonalds Milk Shake generation will be able to say the same thing in 20 years time?

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